In MEC da
Head Of Analytics
Enthusiastic Head of Analytics, particularly skilled in supporting clients to understand main objectives and how to get the most interesting insights from the data.
Achieved a 70%-156% lift in main KPIs such as visitors stickiness, revenue per visitor and margin, reduced churn rate and bounces by a 27%-64% thanks to data integration and analysis skills.
Integrated data from different and unstructured data sources (both off and online) thanks to an extensive technical background that proved to be a vital asset while defining and harmonizing big data sets.
Managed and supported EMEA teams from HR management to analytics service commercial structure and technical training for each country.
Su di me
Track & Field 400meters runner, guitar player with a real obsession for numbers